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Websites that Get Found

There are two kinds of websites: those that are built structurally correct and provide value in the eyes of the search engines and customers, and those that don't.

Naper Solutions' designers integrate Web 2.0 visual appeal, easy-to-follow navigation (for both search engines and people), content optimized for search engines, and a unique look to establish your brand. When redesigning your site, the design takes into account techniques to prevent losing traffic from established ranked pages.

The NS Design Team offers:

• User-Friendly Website Design
• Logo Design and Branding
• Graphical Advertisements and Animated Banners
• Flash Video (rich media for the website or for short educational videos)
• Optimized Landing Pages
• Emailable Flyers and Brochures
• Fillable PDF Forms
• eNewsletter Creatives
• Print Design: Flyers, Business Cards, Tradeshow Graphics

You can quickly identify a poorly developed site by looking for these page elements. These websites miss the mark:

• Introductory Splash Page that requires a click to get to main content.
• The content on the page is all about "me". Words like "We provide", "We can". Websites like these are online brochures, not interactive content seen through the eyes of your customers. Poor performance and conversion rates follow.
• Lots of flashy graphics. Content and navigation elements built into graphics might be pretty to you, but search engines can't follow.
• Page <title> tags are all the same. Look at the blue bar at the top of your browser window - page titles should align with the page content.
• Slow loading graphics, slow hosting servers, pages that hang because the Google Analytics code was installed in the wrong place, domains without a dedicated IP address, etc..., etc...

Examples of our work

LIDP Consulting Services - www.lidp.com
Also incorporated Flash object used to illustrate component object technology.

Partners Wealth Management - www.partnerswealth.com
Stylish lead generation website with flash object incorporated into the home page.

Shopping Cart Mart - www.shoppingcartmart.com
Simple out-of-the-box eCommerce website with easy to manage admin back-end.

Calendar for A Cause - www.calendarforacause.com
Each calendar has its own admin section for managing donations, donor lists, and the message board.

Naperville Register - www.napervilleregister.com
Site incorporates RSS feeds to automatically update new, classifieds, and weather content – manual updates are unnecessary.

Fresh Start IT - www.freshstartit.com
Website design incorporates Flash object into the home page.

SSI Embedded - www.ssiembedded.com
Website uses photo images on home page that change with each page load, scrolling testimonials, rss news feed.